As well as recording several members of my target audience after viewing my video at the showcase I asked many people to fill out a questionnaire asking them what they liked about my music video. Below are some charts and graphs I have created from the quantitative data and closed questions from the questionnaire I designed.
I was really surprised to fund out that the majority of the target audience prefer literal actions matching lyrics when I found that the preferred abstract lyrics the first time I questioned them.
I also analysed the qualitative data and found that although the audience thought the music video successfully used locations which represent the rural verses urban themes, some thought that a wider range of scenes were necessary.
Final Music Video
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Friday, 26 April 2013
Wednesday, 24 April 2013
Showcase Evening
Today we had our annual Media Showcase Evening where the post 16 students give a speech about the production and present it to an audience of peers, younger students, staff and parents. I gave a speech for my group explaining the binary opposition of the themes in my music video and the purpose for it. I recorded the showcase evening and think it is a good source of audience feedback.
I also produced and distributed some post video questionnaires which I asked the audience to fill out whilst watching the video. I collected the feedback at the end of the evening and compared the results to the pre video questionnaire in the form of quantitative data. Below are some pie charts and graphs which I will include in my evaluation.
I also produced and distributed some post video questionnaires which I asked the audience to fill out whilst watching the video. I collected the feedback at the end of the evening and compared the results to the pre video questionnaire in the form of quantitative data. Below are some pie charts and graphs which I will include in my evaluation.
Monday, 22 April 2013
Inspirational Video
I found the following video inspirational as it includes many detailed point of view shots which challenges the conventions of typical pop videos. I also liked the snorricam shots as again they aren't a traditional convention of this type of video. I also liked the natural ambient lighting which represented the purity and natural themes of the video. There were also many high and low angle shots which showed the interaction between the audience and the artists.
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