-A Track list
-An Album Title: It is important that the album title is visible to the audience and it is usually on the first panel as it is the first panel the audience see.
-Photo of The Artist: This is so the audience become familiar with what the artist looks like including their unique image and how they are different from other musicians.
-Booklet with lyrics: This is appealing to the audience and encourages the listeners to familiarise themselves with the songs even more by learning the lyrics.
-Message To Fans/ Thank You Message: This shows that the artist is grateful for her fans and people listening to her music and is a message of appreciation.
-Awards Won: This is to publicise how well some of the songs or the whole album has done according to some contests or awards shows.
-Record Label: The record label for my digipak will be something specific to my genre of indie/pop.
-Bar Code
-Price
-Copyright
-Parental Warnings
-The Album/ Artists Name On The Spine
-Holographic Sticker
-Quotations: such as 'Featuring Hit Track '...''
I am planning on including all of these generic conventions when designing my own digipak.
I have decided my digipak will have 4 panels as I think a simple yet creative digipak is more likely to attract a listener than a very complicated design with too many panels.
I have chosen the material to be 300gsm card with a gloss varnish to highlight the detail and contrast in a better way, and I was thinking of using dark colours like brown because I think this could signify a brown tea stained piece of paper which is from a different era which is similar to the idea of my music video as it is contrasted with the present day.
The dimensions of my digipak based on a 4 panel pak will be a finished size of 139.5mm x 6mm x 125.5mm
My digipak will be reasonably priced.
The digipak is a versatile packaging as it is environmentally friendly, it can be recycled and will not rot in a landfill site.
In addition my digipak could be made to accommodate a booklet either by placing in a die-cut slot or gluing it to one of the panels.
Below are some ideas I would like to include when designing my digipak...
I think poloroid photos are very retro and specific to the era my music video is based upon. By using some poloroid photo shots I think the artist can convey the message of a retro, old fashioned feel to some of her songs or some aspects of the album.
I also thought it would be an interesting idea to use a photo strip as the audience can see a selection of clips from the music video on the album which could influence them to buy it.
This is the colour I was thinking of having as the background colour as it is both a neutral colour and a mature old fashioned colour. In addition the colour is not gender specific as it does not appeal to either gender in particular which is an advantage because both genders would be attracted to buy the album.
Below is a mind map of possible track names as well as a mind map of possible band names.
I also thought it would be an interesting idea to use a photo strip as the audience can see a selection of clips from the music video on the album which could influence them to buy it.
This is the colour I was thinking of having as the background colour as it is both a neutral colour and a mature old fashioned colour. In addition the colour is not gender specific as it does not appeal to either gender in particular which is an advantage because both genders would be attracted to buy the album.
Below is a mind map of possible track names as well as a mind map of possible band names.
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